AI Insights · Timothy · January 2022
Top 5 Investing and Financial Management Apps in the UK in Q4 2021
In Q4 2021, the top five investing and financial management apps in the UK saw varied performance in weekly downloads and active users. This analysis covers trends for Crypto.com, Coinbase, Binance, Freetrade, and eToro.
In the fourth quarter of 2021, the top five investing and financial management applications in the United Kingdom exhibited diverse trends in weekly downloads and active users. Below is a detailed analysis of the performance of Crypto.com - Buy Bitcoin, ETH, Coinbase: Buy Bitcoin & Ether, Binance: Buy Bitcoin & Crypto, Freetrade, and eToro: Investing made social.
Crypto.com - Buy Bitcoin, ETH saw its weekly downloads peak at approximately 76K in late October, followed by a gradual decline, ending the year at around 51K weekly downloads. The app's weekly active users grew steadily, starting from about 287K in late September and reaching around 426K by the end of December.
Coinbase: Buy Bitcoin & Ether experienced a significant rise in weekly downloads in late October, peaking at roughly 74K, before tapering off to around 31K by the end of December. Weekly active users mirrored this trend, with numbers increasing from approximately 441K in late September to a peak of about 632K in early November, before settling at around 488K at the end of the year.
For Binance: Buy Bitcoin & Crypto, weekly downloads peaked at approximately 52K in late October, followed by a decline to about 29K by the end of December. The app's weekly active users showed a slight fluctuation, peaking at around 603K in late October and then declining to approximately 433K by the end of December.
Freetrade saw a notable peak in weekly downloads in mid-October at around 63K, which then decreased to about 13K by the end of December. Weekly active users for Freetrade showed a slight increase from approximately 200K in late September to a peak of around 270K in mid-October, before stabilizing around 213K by the end of December.
eToro: Investing made social had its highest weekly downloads at approximately 29K in late October, with a slight decline to around 26K by the end of December. The app's weekly active users showed a steady trend, starting from around 175K in late September and reaching approximately 188K by the end of December.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.